Macoyosh Journal

We don’t need to keep up with our neighbors. If anything, they will want to keep up with us. We are leaders in our businesses, in our communities, in the world, and our homes reflect who we are. So frequently, homeowners question what the standard of the day is, what materials are fashionable, and where the industry is going in terms of home design, but the undisputed reality is that those who listen to their own hearts will create masterworks that transcend commonplace aesthetics and which will be in demand for generations to come. Let us discuss and gain a deeper understanding of why this is, and how mindset from the beginning of the home conception will benefit our goals now and in the future.

when clients enter the macoyosh design center the first question asked is about their personal vision for their most intimate space – the space in which they will live the most important moments of their lives. how do they want to feel when they enter their sanctuary? what emotion do they want to embody their day to day? We take their most personal goals in life and craft a home around that feeling, that vision, that purpose. while we stay very much in the knowledge of where markets are heading and what the upcoming most accepted design practices are, we employ these as possible ideas, but not as necessary markers of how the house must come to fruition.

It is a natural question when considering home design to involve resale in our calculations but consider this historical reality. Those edifices, palaces, and other architectural marvels that most truly mirrored the grandeur of the owner are the ones that have lasted the longest and inspire the most awe throughout the ages. From versailles with its sun kissed orientation to the taj mahal, it is continuously the architectural structures that transcend the status quo, follow their own inspiration and bring something new to the world that tend to endure. and as we know, true masterworks never go out of style, neither will there be a shortage of interested buyers. you are not one of the many – you are a leader, and your home should reflect that in its fearlessness to step away from what the world is doing and create new trends that others will want to adopt.

your home is not meant to fit in. it is meant to stand out and bring something truly avant garde and wonderfully surprising to the field of architectural excellence. the designers at macoyosh find time and time again that homeowners who follow their own personal passions create a flow more perfect and cohesive with better resale value than those who sacrifice personality for current trends. This is your space. it is to your benefit to truly make it your own.

we have all been in those homes where we enter and see that the structure, the colors, the overall scheme originated twenty years in the past. it inspires the proverbial or perhaps actual eye roll when we approach the same overused palette, the architectural features that never really quite worked but controlled their contemporary masses, or the incongruity of later refurbishments that clash unharmoniously with the original spatial progression. we want our luxury homes to be timeless, melding seemlessly into the future and the past, and present themselves in excellent taste thirty years hence.

when designing a luxury custom home the primary concern is not to decide how many rooms or wings or suites one requires but what the overarching theme may be. the feel of the house is more powerful than the exact layout and the layout is a tool to create the desired emotion. the emotion, be it grandeur, relaxation, comfort, simplicity, excitement, or passion, will determine the rest of the home. the overarching feeling is the true blueprint. the rest will come as it may. with a seasoned designer who respects your vision guiding you through every detail from doorknobs to tile to crown moulding, the house will come together with your own individual thumbprint clearly visible, creating a stunning contribution to your overall life and the greater architectural discussion.